[Download] ~ Understanding Explanatory Animation by Rolf Ploetzner ~ Book PDF Kindle ePub Free

eBook details

• Title: Understanding Explanatory Animation
• Author : Rolf Ploetzner
• Release Date : January 25, 2016
• Genre: Psychology,Books,Health, Mind & Body,Professional & Technical,Design,
• Pages : * pages
• Size : 215780 KB

Description

What is It and for Whom is it?


Understanding Explanatory Animation is the first comprehensive book on the psychology of using and understanding explanatory animations. It is aimed at students, teachers, educators, trainers, animation designers, cognitive and educational psychologists, and anyone who wants to know how to benefit the most from explanatory animations.


Firmly based on empirical research conducted over the past 20 years, the multi-touch book covers the perceptual, cognitive, and self-regulative processes which underlie the use of explanatory animations. Various principles for animation design and strategies for cognitive user engagement are explored. Numerous animations exemplify the addressed principles and concepts.


Content


Why this book?

When you can't see the forest for the trees

What this book is and isn't about

The focussed processes

What char­ac­ter­izes ani­ma­tions?

Promises — How ani­ma­tions are supposed to facili­tate under­standing

When the going gets tough — Why under­standing ani­ma­tions can be demand­ing

Eyes wide open, minds on! How ani­ma­tions are success­fully processed

What is it for? Why goals matter

Display it properly! Design that promotes under­stand­ing

Taking the user by the hand — Add-ons for user support

Make me think! Tech­niques and strate­gies for cog­ni­tive user en­gage­ment

Did I get it? Assess­ment for under­stand­ing from ani­ma­tion

Up­coming: 3D

References


The Author


Rolf Ploetzner received a Ph.D. in Psychology from the University of Freiburg (Germany) where he specialized in cognitive and educational psychology. In the course of his research career, he has participated in various research projects at the University of Freiburg, the Learning Research and Development Center (LRDC) at the University of Pittsburgh (U.S.A), and the Knowledge Media Research Center (KMRC) in Tübingen (Germany). Since 2002, he has been a Full Professor of Media in Education at the University of Education in Freiburg.

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